#cheeky challenge

Thanks for joining 2023’s movement -
here’s how to get ready for March 1st!

1. Take a cheeky photo! It can be of your backside (clothed, semi-exposed, or bare), of your cutest pet, or anything fun that will draw people to question “what’s this all about?”

2. Add our “peach heart” logo to your pic. To use our custom photo editor, click “choose file,” and overlay the heart on your photo in any of position like the samples below.

*Don’t worry, the photo editor is only visible to you. We can’t see the photo you use unless you submit it on a different page.

 3. If you don’t want to use our photo editor, download a peach heart below

4. Upload to social media. Here are sample captions you can copy-and-paste. Also available in other languages:

Full Detail

Proud participant of the #cheekychallenge, raising awareness for Colorectal Cancer Awareness Month. CRC is the #2 cause of cancer-related deaths and reports show a growing # of young adults getting diagnosed at a late stage. No matter your age, if you’ve had:

- A change in consistency of your 💩 (especially narrow 💩)
- Unexplained weakness / fatigue
- Blood in 💩 (note: eating beets can cause a similar look)
- Tried to 💩 but no 💩
- Abdominal pain
- Family History of CRC

OR if you’re 45+ years old, MAKE AN APPOINTMENT WITH YOUR DOCTOR - IT CAN SAVE YOUR LIFE!

To continue the movement, @Cheekycharity and I nominate: @Friend1, @Friend2, @Friend3 and @myfavoritecelebrity. To everyone else, you can still participate by starting a new chain - just go to cheekycharity.org/challenge and repeat what I'm doing!


Medium Detail

Our butts have been taboo for too long! @CheekyCharity wants you to take the #cheekychallenge to destigmatize our behinds, and make them a priority by putting our 🍑s front and center. Let's save lives by lifting our posteriors out of the thirst-trap territory they've lived in for years and using them to start a conversation about colon health. Who knows? Your butt-pic could save a life.

I nominate @Friend1, @Friend2, @Friend3 and @celebrity to take the #cheekychallenge with me!


Basic 🍑

I’m posting my 🍑 as part of @CheekyCharity’s #cheekychallenge campaign to raise awareness for colorectal cancer. I challenge @Friend1, @Friend2, @Friend3 and @celebrity to take the #cheekychallenge with me!

5. Post the photo—and you’re done!